India moves faster to a connected future, ET Auto

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<p>Patuschka advocated for a focus on quality integration rather than a sheer number of features.</p>
Patuschka advocated for a focus on quality integration rather than a sheer number of features.

New Delhi: “Connected vehicles have evolved into intelligent network entities, often referred to as “mobile phones on wheels,” according to Sven Patuschka, CTO of Tata Motors Passenger Vehicle & Tata Passenger Electric Mobility. At the 4th edition of the ETAuto Connected Vehicle Summit, Patuschka, highlighted the pivotal role of connected vehicles in shaping the future of the automotive industry in India.

He began by emphasizing the ubiquitous nature of connectivity. He drew attention to the dependency on connectivity and the transformative shift it has brought to the automotive landscape. The CTO delved into the global connected data market, citing its substantial growth driven by advancements in communication technologies, IoT, and the increasing demand for safety and efficiency in transportation.

Patuschka showcased the potential of the connected vehicle market, projecting it to reach over USD 300 billion globally, with Asia Pacific, especially India, playing a significant role in its growth. Highlighting the reduced technology adoption gap in India, Patuschka commended the Indian government’s initiatives in enhancing digital infrastructure. The fast-evolving Indian consumer has the willingness to pay for value-added services, he said.

Patuschka claimed that Tata Motors has been at the forefront of connected vehicle technology for over a decade. The company’s connected vehicle platform, CVPS, introduced in 2020, has garnered over 300,000 subscribers. The CTO proudly announced the success of their connected journey and the positive response from Indian Gen Z, who contribute almost 25% of the country’s population, and which is nearly three times that of Europe’s.

He also outlined the pillars guiding Tata Motors’ connected vehicle strategy, emphasizing safety, user experience, and integration of health and wellness into the customer’s digital experience. He advocated for a focus on quality integration rather than a sheer number of features.

  • Published On Feb 16, 2024 at 08:53 AM IST

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